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Thursday, February 11, 2010

Book-It Event Advertisement

Calling all children, parents, and teachers - grab your books and pajamas because the nation's largest annual bedtime story event, America's Biggest Bedtime Story, is back by popular demand for the third year. BOOK IT!®, the reading incentive program sponsored by Pizza Hut®, is teaming up with children's author and Golden Globe-winning actor John Lithgow to invite readers to participate in America's Biggest Bedtime Story by logging on to www.bookitprogram.com on Thursday, Feb.18th. (Available all day beginning at 9 a.m. CST.)

For this year's event, Lithgow will share his book, Carnival of the Animals, and if more readers participate in America's Biggest Bedtime Story than in previous years, BOOK IT! will donate funds for 50,000 meals to Haiti Relief through the World Food Programme. The magic number was set last year when 197,972 participants watched Lithgow read his book, I Got Two Dogs.

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